Overview The U.S. Senate passed the most significant postal reform bill in 16 years on March 8. Making changes that...
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Mailing, USPS, Postal Regulations
2022 National Postal Forum in Phoenix
After a long and challenging two years, the mail industry’s top conference is back - and it’s right here in our...
Postal Service Outlook for 2022
The U.S. Postal Service is the backbone of the country’s direct mail industry. Even with significant challenges to its...
First Class vs Marketing Mail: 2021 Complete Guide
When planning your direct mail campaign, the type of postage you choose - First Class or USPS Marketing Mail - plays...
5 Ways to Save Money on the USPS Price Increase
With other cost issues to deal with, it’s a critical time to look for ways to save money on the USPS price increase,...
2021 USPS Promotions & Incentives
If you want proof that direct mail doesn’t stand still, check out the 2021 USPS Promotions & Incentives programs....
Variable Data Printing: How It Works
High-quality variable data printing (VDP) offers you a wealth of possibilities to create powerful, relevant direct...
What You Need to Know About the USPS Price Increase
The annual USPS price increase may be inevitable, but its impact on your bottom line doesn’t have to be. After all,...
On-site USPS Verification Is Your Secret Superpower
Creating and sending out interesting mail for clients is so much easier when you have USPS in-house verification on...
Direct Mail Predictions for 2020
What’s ahead for direct mail in 2020? If the past year is any indication, it looks like marketers will continue to...
Why One Mailing Team Beats Multiple Vendors
So, your direct mail job has been printed. This means that the journey to the customer’s mailbox is pretty much over,...
Direct Mail & USPS (Where Do I Begin?)
Direct mail can be hard. Compared to digital channels, there are so many more and different moving parts, like data,...