Creative direct marketing ideas - when used properly in a direct mail campaign - engage prospects and customers. Yes,...
Blog
Art & Design
5 Best Practices for Creative Direct Mail Design
To help ensure that your marketing message makes an impact, your direct mail needs a design that successfully gets the...
5 Best Practices for Direct Mail Envelopes
Your direct mail envelope has one job: to get itself opened. How it accomplishes this isn’t simple but relies on a...
Make Your Direct Mail Postcards Stand Out With These Tips
The postcard is one of the most basic types of direct mail. It’s right up there with letter mail or the catalog in its...
What’s the Right Direct Mail Format for Your Campaign?
Have you ever heard somebody say “Form follows function?” It means an object's shape or form should reflect what it's...
6 Best Practices for Direct Mail Postcard Design
The postcard is the most basic format marketers have in their arsenal when reaching customers and prospects. But don’t...