Your direct mail envelope has one job: to get itself opened. How it accomplishes this isn’t simple but relies on a...
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Art & Design
How To Make Your Direct Mail Postcards Stand Out
Amazing!! The postcard is one of the most basic types of direct mail. It’s right up there with letter mail or the...
What’s the Right Direct Mail Format for Your Campaign?
Have you ever heard somebody say “Form follows function?” It means an object’s shape or form should reflect wh...
6 Best Practices for Direct Mail Postcard Design
The postcard is the most basic format marketers have in their arsenal when reaching customers and prospects. But don’t...